Bore Me, by the design and layout of the site, looks
to foster genuine enthusiasm about brands and brand communications,
which can spread through networks in a way that it is
enjoyed, appreciated and valued. As we know the recipients
themselves choose to propagate to those that they deem
appropriate the creative that they like and feel others
will appreciate too. The 'email a friend, download here,
get plug-ins to play content and send to your mobile features'
ensure the rapid transmission of a brands offering. If
Bore Me is seen as an attractive destination for consumers,
it becomes a lucrative destination for advertisers.
Due to Bore Me's reputation of carrying strong content
they have an increasingly growing and loyal user base.
The fact that Bore Me will soon be launching the first
true Mobile viral chart will only add to the appeal. |
