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The Story of Bottled Water (2010)

The Story of Bottled Water (2010)

How do you get Americans to buy more than half a billion bottles of water every week when it already flows from the tap? It's tempting to shout 'stupid!' but it's not just Americans who gorge themselves on bottled water, it's all of us. This is the story of manufactured demand, as illustrated by the water bottle industry.

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Guest: Pjg (2821 days ago)
Well evian doe spell naive backwards!!! I refill my wife's bottle of water at about half-full - just up to 3/4 full so it's not suspicious - shee never notices it's tap water - soooo much cheaper
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Well evian doe spell naive backwards!!! I refill my wife's bottle of water at about half-full - just up to 3/4 full so it's not suspicious - shee never notices it's tap water - soooo much cheaper
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Guest: (2820 days ago)
Latest comment: Where I live, tap water tastes horrible. Only someone with no tongue wouldn't recognize it from its taste...
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Latest comment: Where I live, tap water tastes horrible. Only someone with no tongue wouldn't recognize it from its taste...
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Guest: (2821 days ago)
Now apply the same sory to all other consumer products.
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Now apply the same sory to all other consumer products.
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Guest: (2821 days ago)
opps, 'story'
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opps, 'story'
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Guest: Mac (2820 days ago)
You mean like "Tap-coke is cheaper then bottled coke" and "tap-whiskey is better for the enviroment then bottled whiskey"?
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You mean like "Tap-coke is cheaper then bottled coke" and "tap-whiskey is better for the enviroment then bottled whiskey"?
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Guest: (2821 days ago)
That should be played to kids in schools every week.
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That should be played to kids in schools every week.
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